We Turn Data into Actionable Insights.

Fix conversion tracking to stop wasting on ad spend and reduce cost per acquisition (CPA).

At ClickBack Digital, we turn complex data into clear, actionable insights that drive real results. Our team analyses your campaign performance, conversion paths and user behaviour to help you make smarter decisions and elevate your marketing outcomes.

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Full-Funnel Conversion Tracking

Powered by humans, fuelled by data.

Google Ads Conversion Tracking

Facebook Pixel & Conversion API

Server-Side Tracking

Google Analytics 4 Funnel Track

Offline Conversion Tracking

Cookie Consent Setup

CRM & Data Integration

Reporting & Custom Dashboard

Google Ads Conversion Tracking

Facebook Pixel & Conversion API

Server-Side Tracking

Google Analytics 4 Funnel Track

Cookie Consent Setup

CRM & Data Integration

Offline Conversion Tracking

Reporting & Custom Dashboard

Our working process...

Deep-dive auditing that pinpoints funnel flaws, tracking errors and untapped opportunities for stronger results.

01

Define Business Objectives and KPIs

02

Analytics and Tracking Strategy Development (including funnel creation)

03

Data Layer Design and Implementation

04

Google Tag Management Setup

05

Google Analytics & Facebook Pixel Setup

06

Conversion and Event Tracking Setup (Pageviews, Button Clicks, Form Submissions)

07

Server-Side & Client-Side Conversion Tracking (Google Conversion Tracking, Meta CAPI, Offline Conversion Tracking)

08

CRM and Marketing Automation Integration (Event Data syncing)

09

Attribution Modelling and Multi-Channel Data Integration

10

Real-Time Data Monitoring and Anomaly Detection

11

Data Visualisation and Custom Dashboarding

12

Advanced Analytics and Segmentation (including funnel analysis)

13

Data-Driven Decision Making and Campaign Optimisation

14

Follow-up and Remarketing Automation

15

Privacy Compliance and Consent Management